The platform layer of The Link Group.
NovaLink is the platform, hardware, and commerce brand of The Link Group. It integrates the device, the operating system, and the storefront, and wholesales the package to communities and distributors worldwide.
Infrastructure partners can build on
Businesses that need clean residential bandwidth have always had to find it in a gray market — unreliable, opaque, and impossible to put on a contract. At the same time, millions of households run broadband connections that sit largely idle. NovaLink was built to connect those two realities.
The Nx1 device and the Control Tower turn consented, KYC-verified home connections into a managed, auditable supply. What comes out the other side is something no cloud provider can offer: genuine residential IP supply, metered to an enterprise standard, from a network any business can trust enough to pay for at scale.
The platform, the hardware, and the commerce are packaged into one wholesale offer — so communities and distributors anywhere in the world can launch on infrastructure that already works, under their own brand, without building a stack from scratch.
One group, clear roles
Each brand in The Link Group owns one job. The boundaries between them are deliberate — so the platform never gets diluted into a single product, and each brand stays sharp.
What NovaLink owns
The Nx1 device and future hardware, the operating system and Control Tower, the Partner Hub, and the NovaLink Store. Everything that makes the network real and sellable.
What it leaves to others
Community and rewards live with NodeLink and trusted communities. Consumer apps are Auralink.
The card is PayLink.
Become a partner
Whether you're a community, a country distributor, or a business that wants to buy from the network, we'd like to hear from you. Tell us what you're building and we'll map the right path.
Communities & distributors
Deploy the Partner Hub under your brand.
Business buyers
Access clean residential supply and workloads.
Press & partnerships
Work with The Link Group.